ENPR 341 - Design Thinking

3 credits. E2.

This course provides students hands-on experience with design thinking: a compromise between analytical and intuitive thinking, enabling the balance between originality and mastery of business ventures. Students will learn and implement the business knowledge funnel, a cyclic process for exploring new ideas and markets, understanding them well enough to compete, and simplifying a way of doing business to the point of mastering efficiencies.